The Ultimate Guide to Crafting a Winning Business Strategy: Concepts and Cases 23rd International Edition (PDF) is the definitive and most easily understandable text to teach the art of crafting and executing a successful business strategy. It sets the standard for other books in the industry. This book is an engaging and balanced mainstream treatment of the latest developments in both theory and practice, including an in-depth presentation of the value-price-cost framework. The co-author, Margaret Peteraf, is a highly renowned researcher, and her input helped integrate the resource-based view of the firm for both single and multi-business strategies. Each chapter is directly linked to 27 captivating and high-interest cases, most of which are authored by the text’s writers and highly regarded for its student appeal, teaching ability, and relevancy. 978-1265028244, 978-1264250189, 978-1264250240, 978-1264370597 All prices are listed in US Dollars. PLEASE NOTE: This product only includes “The Ultimate Guide to Crafting a Winning Business Strategy 23rd International Edition” in PDF format. Access codes are not included.
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Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (23rd International Edition)
eBook Details
- Authors: Arthur Thompson, Margaret Peteraf, John Gamble, A. Strickland
- File Size: 35 MB
- Format: PDF
- Length: 864 Pages
- Publisher: McGraw-Hill International; 23rd Global Edition (ISE)
- Publication Date: March 23, 2021
- Language: English
- ISBN-10: 1265028249, 1264250185, 126425024X, 1264370598
- ISBN-13: 9781265028244, 9781264250189, 9781264250240, 9781264370597
Original price was: $58.99.$17.00Current price is: $17.00.
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