Tepperman/Meredith’s Consumer Society, (PDF) presents the clearest, most complete examination of consumerism and shopper conduct presently obtainable. Taking an intersectional and interdisciplinary strategy and drawing on insights from a broad vary of fields, together with sociology, market analysis, psychology, economics, historical past, and philosophy, the authors contemplate the roots, present state, and doable way forward for as we speak’s shopper society. Coherent, extensively researched, and thoroughly crafted, Consumer Society is an important introduction to the fundamental ideas and points that mould the world we reside in. Key subjects lined in Consumer Society embrace:
- The rising energy of manufacturers in as we speak’s shopper society
- The brokers of socialization that introduce people to their tasks in such a society— the schooling system, dad and mom and different members of the family, and the media (together with the science, artwork, and enterprise of promoting)
- Social classes and the buyer behaviors linked with them, together with rich individuals and low-earnings individuals; younger individuals and seniors; women and men; immigrants and inhabitants of the Global South.
- Upcoming points in shopper conduct and the sociology of consumerism, together with bending and breaking the foundations of the buyer society; shopping for as a approach of social protest; and the way forward for the buyer society within the face of such trials as rising inequality, local weather change, and useful resource depletion.
Quite a few studying sources add worth and perspective, together with self-assessments, dialogue questions, lists of key phrases, and options for additional studying on the finish of every chapter. NOTE: The product only contains the ebook, Consumer Society in PDF. No access codes are included.
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